Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular ...

AI may optimize PPC, but it can’t replace empathy, listening, or trust. Four relationship fundamentals still set agencies ...

Like recently, “Some 79% of almost 100 top news websites in the UK and US are blocking at least one crawler used for AI training out of OpenAI’s GPTBot, ClaudeBot, Anthropic-ai, CCBot, ...

Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular reporting.

Meta’s new subscriptions and AI features could change how users create, share, and engage with content, reshaping the signals ...

Andromeda and GEM now determine how ads are selected, ranked, and sequenced across Meta. Here’s what changed and what drives ...

Search and shopping excel at closing, not creating. Learn how awareness, CRM, and upper-funnel media fuel future performance.

Sadly, it does not show you clicks, so you still have no idea what your click-through rate is from AI search results.

AI recommendations vary widely, even when prompts are identical. New data shows intent is consistent, but position tracking is mostly noise.

Datos data signals a tougher discovery era as AI cuts repeat searches, concentrates traffic, and leaves publishers with fewer opportunities.

This will result in less traffic to your site and more traffic to Google's AI Mode. Plus, Gemini 3 is now powering all AI ...

Google is facing fresh EU scrutiny that could expand access to its search data and Android AI features, potentially reshaping ...